Completely removing a news article from The Economic Times requires a structured process. We, at RBS, don’t believe in following a one-size-fits-all process for all online news removal projects. Here is the process we follow to remove:
Step 1: Assessment & Audit
At RBS Reputation Management, we determine if the news article is false, defamatory, or outdated. We perform a thorough assessment of our clients’ online reputation and digital presence to detect negative news articles published by the Economic Times. During the audit, we try to understand why the specific news article is causing extreme reputational damage to you or your business – is it its content, nature, or factual accuracy? We try to find out policy violations, such as invasion of privacy. After that, we identify the contact details of the Economic Times’ editorial team, editor-in-chief, or their grievance department..
Step 2: Customized Strategy
Now it’s time to personalize our strategy to guarantee the success of our Economic Times negative news removal process. We decide whether a permanent removal of the Economic Times news article is possible or not. We determine how we can negotiate with the editorial team to remove the negative news article from their original site. For this, we often send a polite, fact-based email to the editorial team to explain how the news article is causing a personal or professional reputational harm. If the complete removal is denied, we often suggest de-indexing or suppression of the unwanted link. We create positive content to push down the negative news link or leverage Google’s ‘Outdated Content Removal Tool’ to de-index the link from search results..
Step 3: Monitoring & Reporting
We use tools like Google Alerts to track any appearances of new negative Economic times articles across the web. We set alerts to identify such reappearances of negative news stories. Our ORM team regularly checks the first two pages of Google for your name or business to see if the negative news article is ranking or not. We mostly maintain a log of all the communications with Economic Times, including dates, names of editors contacted, and their responses. This regular monitoring or reporting allows us to detect any potential reputational risk and mitigate them before they escalate.
Step 4: Follow-up and Support
At RBS Reputation Management, we prioritize follow up even after a successful Economic Times media coverage removal. We send polite follow-up emails to the editorial team after a reasonable amount of time if we receive no response from them after our initial consultation. We even escalate the issue to high-level editors or the legal department of Times Internet if our initial content removal request is ignored. If complete removal is not possible, we initiate a ‘suppression’ campaign by creating new and positive content to push down the negative search result
